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Follows firm's path to become only a direct marketer.
October 30, 2012
By: TOM BRANNA
Editor
Blyth, Inc. has sold off Sterno, its canned fuel and tabletop lighting products and accessories business, toCandle Lamp Company, LLC. The divestiture of Sterno completes Blyth’s strategic transformation from a multi-channel marketing company to a direct-to-consumer marketing company focused on the direct selling and direct marketing channels of distribution, the company said. Brands sold off by Blyth include Sterno, Handy Fuel, QuickFlame and Sterno Decorative Lighting Collection br...
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